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Louis Vuitton
LOUIS VUITTON, The haute couture house made in France
THE HOUSE LOUIS VUITTON, A whole story
Louis Vuitton, French luxury! French house of the LVMH group. It represents luxury made in France, through its famous bags, but also various creations ranging from sneakers to travel bags. The company was founded in 1854 by Louis Vuitton And opens his first shop in Paris. During his learning, the creator has always been inspired by the changes of his time. Strong of its success, Louis Vuitton uses the theme of travel for his creations. He will increase his activity thanks to the opening of the Suez Canal, bringing new French -to -French luxury customers. The Maharadjahs and the Kings of the East then become the best window for the brand.
In 1870, Georges, the son of Louis, developed the claw abroad. Louis Vuitton is then present in London, then in New York. More than ten years later, Louis decides to thwart the first counterfeits by adopting the print checkerboard beige and brown with the inscription "brand Louis Vuitton deposited ", making him a pioneer for the time. It merged in 1987 with Moët Hennessy to create Lvmh, becoming the world leader in the field of luxury. Possessed by Bernard Arnault, Large businessman in the middle, the Vuitton label has become the Top of Mind brand for luxury consumers.
A REVOLUTION, VIRGIL ABLOH
Today synonymous with success and prestige The brand has even been a place of choice in urban culture. The artists appear with the brand to symbolize their success. Always turned to the future, the French company recently named the head of its the talented man collection Virgil Abloh. From Chicago, the brand creator Off-White represents the new face of the LV house through its creations and its "jack-of-all-trades" character. A true icon of the haute couture world, the American designer was able to instill new impetus into the French brand. Recognized for its innovative approach to a unstructured fashion playing on the work of materials and logos. Virgil Abloh notably redesigned man leather goods with the magnificent Keepall shoulder 50 prism, A bag sporting the monogram Louis Vuitton in PCV canvas. Likewise he rethinks jewelry in his way by offering us chain cuban inlaid with colored crystals engraved with the LV monogram. The creator of Chicago keeps renewing itself by offering us ever more surprising collections.
Louis Vuitton was a visionary who was able to observe his time to found his brand. More than 150 years later, the illustrious house has kept this mode of operation. This state of mind is found in different collaborations such as that with Kanye West or the brand Supreme. A real reference, the company continues to develop and expand its activity while preserving its characteristic French manufacturing!
Surprising collaborations: SUPREME, Kanye West, Takashi Murakami
Louis Vuitton Do not hesitate to get out of its comfort zone by touching all the universes. Thus we find iconic collaborations as with the very famous Japanese artist Takashi Murakami. The famous designer will revisit pieces from the leatherie range by reworking the monogram Louis Vuitton With its universe and color codes. A collaboration that had been out of stock very quickly. The famous founder of the label Yeezy also worked on a very limited capsule collection composed exclusively of sneakers. The rapper shows us all his talent in his avant-garde silhouettes and colors. Real collector's parts, these sneakers reach extravagant resale prices. But what is suspecting the most emblematic collaboration of Louis Vuitton It is the meeting between the French house and the giant of streetwear, Supreme. This capsule collection consists of pieces Ready-to-wear, leather goods, accessories and jewelry. Release during the fall-winter 2017 collection, the logo box Supreme X Louis Vuitton had unleashed the crowds. Louis Vuitton was able to grasp the importance of emerging trends as the streetwear To establish itself as the most influential haute couture brand in recent years.
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