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Nike x Travis Scott
TRAVIS SCOTT NIKE, THE CACTUS JACK COLLAB
Suede, earthy tones and ultra-limited editions: every pair signed by La Flame sends the sneakers world into a frenzy as soon as it is announced. A look back at the most hyped collab of the decade, from the 2017 AF1 to his very own signature silhouette!
THE STORY OF RAPPER TRAVIS SCOTT
FROM HOUSTON TO THE FIRST MIXTAPES
Travis Scott was born in 1992 in Houston, the capital of Texas in the United States. With a grandfather who was a jazz composer and a father who was a musician, young Travis developed a passion for music very early on.
It was at 16 that Travis started rapping, following in the footsteps of his idols Kid Cudi and Kanye West.
In 2012, he was discovered by rapper TI, who launched his career, before Yeezus became his mentor.
FROM THE SPARK TO FLAME
Fond of playing with the codes, the artist gives himself many nicknames: "La Flame," symbolizing an energetic and uncontrollable atmosphere, or "Cactus Jack," a nod to his first name Jacques and his Texan roots.
After "Rodeo" in 2015 and "Birds in The Trap Sing McKnight" in 2016, it was in 2018 that "La Flame" took the crown as the new king of rap with "ASTROWORLD," etching his name into culture forever.
TRAVIS SCOTT X NIKE: BEYOND US RAP
A TRENDSETTER IN LOVE WITH FASHION
A fashion enthusiast, Travis stands out beyond music through his style and taste for standout pieces. He released his first collaboration in 2017 with Helmut Lang. From Louis Vuitton to the many streetwear brands, "La Flame" is at the heart of the trend.
THE AF1, THE FIRST NIKE TRAVIS SCOTT COLLABORATION
Passionate about sneakers, he was one of the first to wear a pair of Yeezy when their release was announced. He collaborated for the very first time with Nike on a pair of Air Force 1 in 2017, which he reissued in a Sail version in 2018, preceding the famous Jordan 1.
DUNK LOW, ZOOM FIELD JAXX: THE CATALOG REVISITED
After the AF1, La Flame reworked other standout silhouettes from the catalog: the Air Max 1, the Air Trainer 1, the Air Max 270, the SB Dunk Low, and more recently the Zoom Field Jaxx.
GTA 6: THREE AF1s WITH ROCKSTAR GAMES
After a 2026 marked by the release of the AJ1 Low Tropical & Shy Pink, Travis is thinking... even bigger. For the release of the most anticipated game of the decade, GTA 6, the Houston artist is teaming up with Rockstar Games and the Swoosh on three AF1s, including a Friends & Family edition that is already shaping up to be highly limited.
NIKE TRAVIS SCOTT JORDAN
THE AJ4 AND ITS ELECTRIC BLUE (2018)
Also a big fan of the Air Jordan brand, he tackled the Air Jordan 4 in 2018: an AJ4 with an electric blue upper, released in several "Friends and Family" versions.
THE JORDAN 1 HIGH AND ITS REVERSED SWOOSH (2019)
In 2019, the AJ1 High arrived with its taupe-colored base and reversed logo. Teased on social media, the model released in limited quantities on the night of the Grammy Awards ceremony.
THE AJ1 LOW, FROM THE REVERSE MOCHA TO THE BLACK PHANTOM
Since these two iconic models, the American rapper and the Swoosh brand have multiplied their collaborations, notably on the Air Jordan 1 and the Jordan 6. The AJ1 Low was reimagined in Olive, in Reverse Mocha, with Fragment, and also in a dark all-black Black Phantom.
The singer of "Goosebumps" also revisited the pair in a version specially designed for golf: the Neutral Olive, in June 2024. A variety of colorways to discover in our special Air Jordan 1 Low Travis Scott selection!
THE JUMPMAN JACK, THE FIRST SIGNATURE MODEL
During 2024, Jordan and La Flame unveiled the Houston-born artist's first signature model, since released in Sail, Dark Mocha, and University Red.
THE COLLAB'S STANDOUT MODELS
AJ1 LOW MEDIUM OLIVE, SHY PINK AND TROPICAL PINK
Even though he designed his first silhouette, Travis continues to reinvent Jordan's iconic models. After an already cult Medium Olive edition, an AJ1 Low Shy Pink and a Tropical Pink in pinkish tones were released in May 2026, much to the delight of fans.
THE DESIGN OF SNEAKERS NIKE TRAVIS SCOTT
Oversized reversed Swoosh, earthy tones, premium suede and leather, hidden pocket in the collar: La Flame's signature is recognizable at first glance. Not to mention his label's logo, placed on the heel like a signature!
THE IMPACT OF THE FLAME ON SNEAKERS CULTURE
Each drop sells out in minutes and then resells for a fortune: the collaboration has redefined the rules of the game. mocha tones, sail soles, revisited Retro... the sneakers trends of recent years bear its stamp.
The future of Houston's prodigy, who was named ambassador for arts and education there, looks bright. One thing is certain: Travis Scott aka Cactus Jack is destined to enter the pantheon of artists who have left an indelible mark on the history of music and fashion.
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