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Ice Cream
Other collections
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Ice Cream : colourful streetwear signed Pharrell Williams
Founded in the early 2000s by Pharrell Williams in collaboration with Nigo, the creator of BAPE, Ice Cream is a brand of streetwearclothing and accessories. With its strong graphic world, its bright colours and its open references to pop culture and skate, it is conceived as the more fun and daring counterpart to Billionaire Boys Club.
Iconic motifs such as the ice cream cone, the Running Dog or the reworked camouflage prints have become genuine visual signatures, immediately recognisable to fans of urban fashion.
A cult brand carried by hip-hop culture
Ice Cream quickly found its place on the international scene. Worn by Pharrell Williams and adopted by many figures from music, it has reinforced its status as a cult label of American streetwear.
The emblematic Ice Cream pieces
Ice Cream offers pieces with classic cuts but bold designs. Among the brand's essentials are the Running Dog T-Shirt, the Smiley Tiger Stripe Full Zip-Through Hood, the Running Dog Popover Hoodie, and the Cone & Bones Denim Carpenter Pants.
The clothing of Ice Cream is easily worn with Jordan or New Balancesneakers, making it possible to build dynamic and original streetwear silhouettes.
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