Off-White Streetwear
THE STREETWEAR Made in OFF-WHITE
OFF-WHITE : THE ORIGINS
The brand Off-White is created in 2013 by Virgil Abloh. Complete and polymathe artist, Virgil Abloh is an architect by training. After obtaining his diplomas in architecture and civil engineering, he made his weapons in music as Dj and launches his first brand of clothing named in parallel Pyrex ; Taking up the ancient classics of other brands to customize them, he was a real success but also faces some controversies ... both coming from Chicago and the same creative spheres, he becomes the right arm of Kanye West that he considers his mentor. Assistant this one during the launch of his brand Yeezy, at the same time, he launched his music production house Pyrex Viaon and ended by devoting himself almost exclusively to fashion. At least the time to create its new brand Off-White has Milan.
The ultimate in urban culture
Very largely inspired by its urban background, the brand of streetwear displays luxury and arty influences. The emphasis is placed on the visuals and the lines of creations. He makes sure to keep the exclusive and divisive aspect of his creation, inspired by the operating mode of the largest luxury houses. Off-White Quickly places itself as a new fashion reference and as the essential brand of American stars.
Considered a powerful brand, Off-White Offers many partnerships, each more prestigious than the other: Levi, Jimmy Choo, Ikea, Browns, Ssense, Champion, Converse, Umbro or even Timberland. But among these many collaborations, two occupy a very special place: Louis Vuitton And Nike. Louis Vuitton Because the creator is currently the artistic director of the men's collection in the French house. And Nike Because the two brands released in 2017 a series of sneakers, called " The Ten "Who marked the history of sneakers !
Strong its success the Italian brand Off-White continues to write its story ...