)
){kind=small}
)
){kind=small}
){kind=small}
){kind=small}
){kind=small}
)
){kind=logo}
)
){kind=small}
){kind=small}
){kind=small}
){kind=small}
){kind=small}
){kind=small}
){kind=small}
){kind=small}
){kind=small}
)
){kind=small}
){kind=small}
){kind=small}
){kind=small}
){kind=small}
){kind=small}
){kind=small}
){kind=small}
){kind=small}
){kind=small}
){kind=small}
){kind=small}
){kind=small}
){kind=small}
){kind=small}
){kind=small}
){kind=small}
){kind=small}
){kind=small}
)
){kind=small}
){kind=small}
){kind=small}
){kind=small}
){kind=small}
){kind=small}
){kind=small}
)
){kind=small}
){kind=small}
){kind=small}
){kind=small}
){kind=small}
){kind=small}
){kind=small}
)
){kind=small}
){kind=small}
){kind=small}
){kind=small}
){kind=small}
){kind=small}
){kind=small}
)
){kind=small}
){kind=small}
){kind=small}
){kind=small}
){kind=small}
){kind=small}
){kind=small}
){kind=small}
){kind=small}
){kind=small}
){kind=small}
)
){kind=small}
){kind=small}
){kind=small}
)
){kind=small}
)
){kind=small}
){kind=small}
){kind=small}
){kind=small}
){kind=small}
){kind=logo}
){kind=small}
){kind=small}
){kind=small}
){kind=small}
){kind=small}
){kind=small}
){kind=small}
){kind=logo}
){kind=small}
){kind=small}
){kind=small}
){kind=small}
){kind=small}
){kind=small}
){kind=small}
){kind=small}
){kind=small}
)
){kind=logo}
){kind=small}
){kind=logo}
)
)
)
)
)
){kind=small}
){kind=small}
){kind=small}
){kind=small}
K-Beauty
K-Beauty: the Korean skincare routine that revolutionizes the skin
With Wethenew Wellness, we introduce a selection of K-beauty demanding, Make-Up with mastered formulas and perfumes niche chosen for their character. K-Beauty, or Korean beauty, has established itself today as a global reference in terms of skin care. Renowned for its innovative formulas, its sensory textures and its approach focused on prevention, it favors hydration, radiance and skin protection thanks to targeted active ingredients and multi-step routines. Between concentrated serums, high-performance masks and restorative treatments, K-Beauty appeals to both skincare enthusiasts and novices looking for effectiveness and gentleness.
At the heart of this trend, several iconic brands illustrate the diversity and technicality of Korean skincare. Anua focuses on soothing and minimalist formulations, notably with its niacinamide serums and heartleaf-based cleansing oils known to calm sensitive skin. Cosrx stands out for its repairing creams designed to strengthen the skin barrier, and Medicube offers targeted performance-oriented solutions, such as its textures enriched with collagen or vitamin C to improve firmness and radiance.
K-Beauty: Specific treatments and complete rituals
The K-Beauty also stands out for its expertise in specific treatments and complete rituals. The masks of Biodance offer intensive hydrating or firming treatments, while SKIN1004 harnesses the soothing properties of centella asiatica to protect and repair the skin. KSECRET combines tradition and innovation with serums inspired by modern Korean cosmetics, and Fino is essential on the hair side with nourishing masks that have become essential for restoring softness and shine to hair.
Adopt the K-Beauty, it means integrating a global philosophy of care: carefully selected ingredients, customizable routines and a constant search for innovation.
){kind=icon}