THERE Air Jordan 1, an iconic model
First of a long line, the Air Jordan 1 was able to mark the generations by its history and its silhouette in advance on its time. In the 80s, Michael Jordan is still unknown to the general public. It is when he entered the NBA and under the leadership of his agent at the time David Falk, that Nike will tear off the raw talent from its competitors. Without knowing the brand at swoosh, had just signed the most prolific collaboration of this last decade.
The King of the Prosecutor's Offices is then designed his first sneaker model intended for the basketball. And he's the famous designer Peter Moore which will create this emblematic silhouette. It was in 1984 that we saw the first model appear. Consisting of a rising leather upper, this pair will come out in a variation of 3 colors (white we white, white and red And black and red). Of course we find the celebrated "wings" logo affixed to the top of the pair. Also conceptualized by Peter Moore, the legend says that he would have found inspiration by seeing a child Wearing a suit with pilot wings In a plane from Portland to Chicago. What really popularized the model is not its design But his ambassador, Sir Michael Jordan. Feat Michael Jordan proudly wore the Air Jordan 1. We note among them his first Slam Dunk Contest And his record of 63 points made against the Celtics of Larry Bird. And to amplify this radiation, the NBA will even prohibit the famous color Bred inflicting on Michael Jordan $ 5,000 almond. This sneaker has continued to be revisited with exclusive collaborations such as jordan X Off-White but also more current concepts such as the collection Air Jordan 1 Fearless.
THE PROGRAM jordan Fearless Ones, radiation symbol
At the end of 2019, Air Jordan An exclusive collection called us "Fearless One is”. This collection consists of a pack of Air Jordan 1 Mid symbolizing the domination of the silhouette and its impact on urban culture and basketball. There are new colors revisited with new collaborations. Among these we note the very successful collaboration with the Parisian shop Maison Château Rouge or the jordan X CLOT.
Each collaboration revisits iconic colorways such as color A C Or Chigaco. Through this collection Nike Leave artists or designers the chance to tell a story in turn with a model borrowed from a strong heritage. For the model Maison Château Rouge Who represents the European continent, we find the atmosphere of the French store. Youssouf Fofana founder of the label and creator of the pair explains to us how he wanted to transcribe African culture through strong colors such as brown or yellow, colors symbolizing the brand. Maison Chateau Rouge is basically an associative project aimed at helping the African continent through the production of Bissap Made in Africa juice. To finance this, Youssouf will notably have the idea of launching its brand, which has gradually become a label in its own right in the fashion world. We also find collaborations highlighting artists such as the graffiti artist Blue The Great, an artist from Los Angeles. He shares his love for primary colors and painting. Through this program Jordan Brand wants to testify to the cultural richness of the street culture, by bringing a creative and ethical approach to it.
OF THE Air Jordan 1 to the stated colorways
There are 8 pairs with very different styles. The particularity of this collection is based on the reinterpretation of the materials used for each model. We count among her, the Air Jordan 1 Retro high Fearless OG which takes up the two emblematic colors UNC and Chicago with a magnificent shiny pattern. We also find the Air Jordan 1 Mid Fearless Melody Ehsani with a design Original and impactful. It consists of a combination of red, oforange, of rose, white and black for the left foot and blue, green, black and white for the right. But what makes all the charm of this pair are its two dials of golden watch affixed on the basis of the laces. Finally we can note the very successful jordan 1 Mid Fearless Edison Chen CLOT which wears a gray nylon satin upper embellished with the famous embroidered patterns of the label on the entire empeigne. There collection Fearless is much more than just a collection, it is an artistic project with a dimension of sharing around the Air Jordan 1 High.