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New Era
Mark of streetwear iconic, New Era is the most iconic representative when we talk about Caps, bob and hats. Since its creation in 1920 by Ehrhardt Koch, New Era The aim is to embody the alliance between tradition and avant-garde. Through its caps, the brand founded in Buffalo Do not hesitate to pay tribute to the past, future and the present of American sport.
Each piece, made with the concern for detail, tells a unique story, and makes it possible to highlight your identity by reflecting the diversity of urban culture.
The iconic cap New Era
The cap New Era is more than an accessory. It represents the style streetwear Timeless of the brand since 1920. Perfectly recognizable thanks to its small flag embroidered on the left side, it merges tradition and modernity with elegance. Of high quality, the cap New Era Comfort offer and exceptional sustainability.
59FIFTY
The cap 59FIFTY is a real icon of the brand New Era. After changing the business Ehrhardt And Harold Koch in the years 1930, the brand's leaders reveal the now emblematic 59FIFTY in the the 50's. While New Era Team several professional baseball franchises In 1950, the company gave birth to 59FIFTY with the aim of offering a more contemporary look to their cap. She will later become a real icon, perfectly embodying the heritage of the brand.
9FORTY
The cap 9FORTY of New Era Find its roots in the history of the brand with always a German quality manufacturing which the founder of the brand is from. Designed to equip American baseball players, it quickly became a more relaxed and versatile alternative to 59FIFTY. During its introduction, it responded to the growing demand for more flexible and adjustable caps, thus offering a more accessible and comfortable option for everyday use. Since then, she has turned into an essential from the American brand.
Mlb
Since its creation, New Era has woven close links with the Major League Baseball (Mlb), the professional baseball league at UNITED STATES. It's in 1996 that New Era took the role of official supplier caps for all MLB franchises. But it’s long before, decades before the caps mark started with the American League, selling its products to several franchises from the 1950s.
Anchored in culture and more particularly that of sport, New Era is the reference in terms of cap. Its designs, the quality of its products and its history have made this brand a must for decades.
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