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Less than 150 €
OF THE SNEAKERS Less than 150 €
THE SNEAKERS, Market restricted to world recognized market
If the market of sneakers initially represent a closed environment for which great enthusiasts of streetwear and of urban culture meet, the intensification of interest in this environment has only been believed in recent years. Thus demonstrate the figures: the market already weighed Several billion euros turnover in 2019. This trend has not emerged alone, quite the contrary.
OF SNEAKERS At gold prices ...
The market sneakers has never stopped growing in recent years, the public enthusiasm is evidenced by the outings every week. Prices have therefore ceased to increase, revealing certain very high dimensions on certain specific models and collaborations. This is particularly the case for the famous pack "The Ten" of Off-White And Nike : the meeting between the American giant and the recognized designer Virgil Abloh. Outputs in extremely limited quantities, certain versions of the pack like the Air Jordan 1 chicago Off White reach them 8 000€ in the most requested sizes.
Likewise, Adidas offered us one of the sneakers The most expensive in the world thanks to its partnership with the French house Chanel through its ambassador Pharrel Williams. If the NMD Human Race Tr Chanel X Colette Exit exclusively to the concept store Colette in Paris displayed at a store price of 1000 euros, it is now rating near 20 000€.
... to the timeless at affordable prices
The craze around the market sneakers has therefore been believed in recent years. Whether on the side of Nike or even from Adidas, the strategy around the product offer has been largely re -studied in order to correspond as much to the needs of amateurs of sneakers like enthusiast. This product diversification therefore makes it possible to find sneakers In greater quantities and at reasonable prices, while surfing on the codes of current trends.
There Air Force 1, the essential of the Swoosh brand Since 1982, is the perfect example. So, Nike has revisited its classic silhouette symbolizing the street through timeless ranges and a multitude of design. So we find the most classic silhouettes presenting a touch of color to create outfits granted such as the Air Force 1 Low Fire Pink or design more original like the Air Force 1 Low Double Air, playing on the split effect introduced in particular by collaboration with Sacai.
For his part, Adidas was able to find the perfect compromise between performance and lifestyle with his Ozweego and its futuristic lines or with the Yung-1 And its retro look.
Finally, there are more and more secondary actors who have managed to place some of their models as real must-have over the seasons. For example, New Balance with the 827 Abzorb to the Dad Shoe and retro lines and more recently the 327, propelled by the very popular collaboration with Casablanca. Converse, For its part, has been able to revisit its great classic that is the Chuck Taylor All Star with the pack Tri-Color Renew.
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